Erica Smith
New York, New York, USA
Really good at wearing bedhead, pretty good at hoarding eyeliner, definitely watched too much MTV as a tween.

Latest Posts

1
Jan 22, 2016

How to Apply Concealer

by Erica Smith

Learn how to use different types of concealer to cover up dark circles, camouflage blemishes, and brighten your complexion. When it comes to covering up...  Read ›

2
Dec 15, 2015

5 Ways to Use Coconut Oil

by Erica Smith

If you've heard coconut oil hailed as the ultimate beauty elixir, we're telling you to go ahead and believe the hype. Coconut oil not only...  Read ›

1
Dec 11, 2015

How To: Reverse Fishtail Braid

by Erica Smith

Already mastered the regular fishtail braid? Try the reverse version! A reverse fishtail braid is an easy way to add a new braid into your...  Read ›

Featured
1
Dec 07, 2015

How to Apply Eye Shadow

by Erica Smith

Have a palette full of eye shadow but no idea where to start? This simple tutorial breaks down a classic look by covering the four...  Read ›

Featured
1
Dec 02, 2015

How to Apply Blush

by Erica Smith

Blush is one of those products that can seem a little intimidating at first, but after your first swipe (or dab), you can't imagine your...  Read ›

1
Nov 02, 2015

How to Contour: Easy, Everyday Contour

by Erica Smith

If contouring makes you think of scary streaks, stripes, and hours of blending, don't panic. Celebrity makeup artist Nam Vo's "ready-to-wear" contour is the easiest...  Read ›

1
Sep 22, 2015

The Cult of Benefit’s Hoola Bronzer

by Erica Smith

In the land of cult-status beauty products, most that reach the ranks of desert island worthiness are staples like lip balm, multitasking moisturizers, and mascaras...  Read ›

1
Sep 15, 2015

Quick and Easy Hairstyles for Mornings When You Just Can’t

by Erica Smith

We all have those mornings when we triple-check the time, get a dreaded, sinking feeling, and realize that yes, we’re going to be late. In...  Read ›

1
Jun 29, 2015

Do You Really Know Your Skin Tone?

by Erica Smith

Finding your foundation match in the makeup aisle can be tricky enough, but it becomes that much more of a guessing game when your shopping...  Read ›

1
Aug 17, 2015

4 Hot-Weather Hairstyles for the Long Weekend

by Erica Smith

We’ve all been there: While you’re sitting in sweltering heat and humidity, your hair completely frizzes out or sinks into a sweaty, sloppy mess. Stay...  Read ›