Introducing: ARROW, Our Second Birchbox Beauty Brand

Dec 29, 2015

We're thrilled to announce the launch of ARROW, our second Birchbox beauty brand. This line is designed to keep up with your active (read: busy, jam-packed, completely amazing) lifestyle. Watch CEO and co-founder Katia tell you all about the debut collection, which features lightweight, long-wearing, and refreshing makeup and skincare products—each created to enhance (not hide!) your natural beauty.

The first few products from the line include an odor-busting aluminum-free deodorant with a light citrus scent, a nourishing lip balm that adjusts to your unique pH to enhance your natural lip color, a cooling cheek tint in two different colors that's perfect for when you're on the go, and a gym-friendly makeup bag to tote it all in.

Birchbox E. We're the editors behind Birchbox articles, videos, and social channels. When we're not trying products or perfecting beauty techniques, you'll find us scouting out New York's top cookies and cocktails.